Spring is here: get moving to create connections

Published on March 3, 2016
News By Maria Constantinescu

Spring is around the corner and – whenever it gets to Montréal– it will bring a sense of renewed energy and a desire to do better, go faster and achieve more.

For a communicator, working closely with the C-suite and ensuring our profession is recognized as the management function it is, remains the hallmark of a job well done.This is why we decided to take a closer look at the complex relationship between our profession and the leadership team.

The March issue is one of our richest yet. First, discover two research reports [a recent one from PR Huston and a second one led by our own IABC/Montréal Board member Deborah Hinton] that provide valuable insights into the new definition of “added-value”. Then, sign up for the most anticipated comms speed-networking event in Montréal – and if you’re a senior communicator who wants to give back, my colleague Karla would love to hear from you. Last but not least, remind a friend that March is IABC Member Month and encourage them to join us for a chance to win great prizes. And also, remember to renew your own membership if you’re about to lapse.

I hope this issue gives you a few pointers about how to better position the value of your work. As always, I’d love to hear what tips and tricks keep you on the leadership agenda. Drop me a line anytime to share what gets you moving to #createconnection.

Photo: Dragos Stoica