May 21st: Big Cheese, our season end cocktail

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A CONVERSATION BETWEEN PR AND ADVERTISING
Former Apple executive Jean-Louis Gassée once said, “Advertising is saying you’re good. PR is getting someone else to say you’re good.” This is a striking quote, but does it still apply today?

IABC/Montréal is offering a captivating and playful conversation between two worlds. The speakers will be Annie Aubert, President […]

Board of directors – proposed slate IABC/Montréal 2015-2016

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After the call for nomination and in accordance with the Chapter By-Laws, the proposed slate will be posted on the IABC/Montréal web site for 30 days. If no member objects to the proposed slate, it will be ratified and will take effect on June 1, 2015.
The following slate of officers is being presented for the […]

In Quebec Translation is Critical

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Your business is at stake when you choose to “just translate” your corporate communications.

In Quebec, making certain your English and your French versions are not only translated, but also convey the same meaning, is critical. IABC/Montreal partners with translation agency Edgar to ensure our communications are professionally bilingual. Edgar agreed to answer our questions about […]

Translation is Critical In Quebec Communication

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By David Levesque
There was once a translator who heard that “you’ll be amazed” could be translated into French as “vous n’en reviendrez pas,” which is true on the face of it. Regrettably, the translator used this equivalence to translate an airline company slogan: “Essayez Air ABC. Vous n’en reviendrez pas.” (“Try Air ABC. You’ll never […]

5 big insights, 1 major conclusion

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IABC/Montréal Member Survey
By Deborah Hinton, VP Membership IABC/Montréal
Ready for some results from our Chapter’s recent member survey? Let’s start with the one major conclusion: Our IABC/Montréal members rock!
At the end of 2014, your Board decided we needed to know more about our members – their reasons for joining, their experience of […]

Most popular event of our 2014-2015 season

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Our crisis management event delivered by Melissa Agnes was our most popular events to date. Thank you to an inspiring guest speaker who gave an award winning presentation in front of more than 50 attendees.
To see photos of the event, click here and don’t hesitate to tag yourself!